Tag: small business

  • Freelance Friday: Freelance Burnout and 10 Ways to Prevent It

    This blog is part of our Freelance Friday series, where we discuss everything and anything related to freelancing. If you are a freelance writer and are looking for additional work, consider applying at Search Influence.

    Freelancing may seem like an easy, carefree gig to those not in-the-know. You get to work when and where you want and are free to do whatever you want at the drop of a hat.

    But actual freelance writers know that this is certainly not the case. Freelancing can be just as time-consuming and demanding as any office job. We, too, are prone to feeling overworked, overextended, and altogether overwhelmed.

    In fact, since so much of the responsibility is placed squarely on their shoulders, many freelancers feel obligated to work and work and work long after 9–5 Monday through Friday. This can ultimately lead to freelancer burnout.

    Image Of An Overworked Freelancer At His Desk - Search Influence

    Freelancer burnout is more than just “writer’s block”­—it’s something more oppressing and potentially dangerous to you and your freelancing career. Burnout can lead to a creative motivational block, which in turn, can impede your work and affect your income!

    Thankfully, there are a few things freelance writers can do to avoid this breakdown. Here are 10 tips to prevent freelancer burnout!

    1: Stay Organized

    Organization helps in all facets of life, and freelancing is no exclusion. Know what needs to be done and when, establish priorities, keep emails in order, etc. Getting organized makes you feel proactive and sets you up for success.

    2: Stick to a Schedule

    Just because freelancing affords you more flexibility in your work schedule doesn’t mean you can be nonchalant and lackadaisical. An easy-to-follow plan of action will not only help you keep due dates in order and your agenda under control, but it will also help you manage the proper work-life balance needed to prevent burnout.

    Working At An Office Job - Search Influence

    3: Give Yourself More Time Than You Think You Need to Finish Your Freelance Projects

    You may think it takes a certain amount of time to write a blog post, but who knows what curveballs might be thrown your way. Maybe you will have trouble getting started or locating a source you know you have seen before. It’s always best to be prepared (as best you can) for the unknown.

    4: Know Your Limits

    Don’t overcommit. It’s easy to make promises to impress clients, but keeping those promises can be a lot more work. Don’t say yes to everything, and don’t put extra pressure on yourself to get more done or get things done quicker. You know how much you can write in a day. Get the work done on time, and most importantly, get it done well—those are the only things you should ever guarantee.

    5: Set Mini Goals

    It is always best to divide up larger projects into more manageable parts. In conjunction with your schedule, set up achievable milestones throughout the day, week, and month. This will give you a sense of accomplishment and help you stay on track while keeping the bigger picture in your mind.

    Johnny Depp Strategizing With A Slinky - Search Influence

    6: Don’t Give in to Writer’s Block

    Writer’s block is legit, but there are ways you can work around it. Don’t just keep plugging away and turning out pages of dribble. Put the assignment to the side and get your blood flowing—go for a walk or a run, try a new environment, write about something else. Stir your creative juices and come back to your project with a refreshed mind and reinvigorated determination.

    7: Take Care of Yourself

    You can’t sit in front of the computer all day. Don’t overwork yourself. As a freelancer, you are your only workforce­—and you don’t get paid sick days! Eat properly and exercise. Do right by yourself and it will show in your writing. Here are 8 tips for freelancers to stay healthy and happy.

    8: Switch It Up 

    Change is good. Whether you take your work to a new location (like the library or a coffee shop) or tackle an entirely different project, it will usually help. Remember, freelancing offers you the freedom to do things like this that other workers can’t, so take advantage of it!

    9: Build a Support Network

    Freelancing can be an isolated career. Without colleagues to interact with and vent work-related frustrations to, stress—and even depression—can creep into your day-to-day. Try seeking out other freelancers (there are tons of us out there) in various forums online and local meetup groups. Finding people that understand what you are going through is the best way to tackle any struggle, including burnout.

    10: Reevaluate Your Freelancer Goals

    Are you focused too hard on a specific niche? Then expand your horizons. Are you spreading yourself too thin? Then try honing in on what you do best. Depending on your situation, change can be liberating. Focusing your time and energy on one expertise can help you enjoy your work and find more appropriate clients, while trying new things can keep you stimulated and multi-faceted.

  • Get More Views on Your Company’s #Facebook Page

    The term “pound sign” has become obsolete and even deserving of ironic quotes these days. The “#,” now the almighty hashtag, is generally associated with where it originated: Twitter. The hashtag’s aim was to unify groups of individuals discussing similar topics across the social media platform. However, hashtag usage has now expanded to Facebook, and using them properly can guide more traffic to your business’s page.

    How Do Hashtags Work?

    The popularity of hashtags is still on the rise, and more and more Facebook users are typing in “#[insert topic]” to seek common ground with others online. Want to promote your nonprofit organization? When typed into a Facebook search bar, hashtags such as #nonprofit and #donate will lead to news articles, Instagram posts, and more that discuss these topics. Used appropriately, your hashtag can generate engagement among social media users who are browsing for a service that your company offers.

    Image Of Schmidt From New Girl Being Excited #Excitement - Search Influence

    #Don’t #Get #Carried #Away

    When deciding what hashtag seems the most appropriate, using a trending topic just for the sake of site traffic is a bad idea. If you’re looking to promote your law firm, adding #KanyeWest to a post would probably generate views, but ultimately would make your page look spammy —and desperate. Plus, doing so could result in ruining your online reputation. It’s also important to keep it short and sweet. Will Facebook users be typing in “#IneedatriallawyerinNewJersey”? Probably not. But #NewJersey and #TrialLawyer could certainly yield some positive engagement while sounding natural.

    Image Of Jimmy Fallon And Justin Timberlake Singing The Hashtag Song - Search Influence

    Facebook as a Search Engine?

    With Facebook generating around 1.5 billion searches per day, it’s easy to say that the platform is getting used as a search engine. With the proper use, hashtags can be excellent in online promotions and business news. However, too many hashtags can generate less traffic, so choose no more than two relevant tags per post. Once you’ve gotten a couple of trial runs with your hashtags, watch your analytics and see where the strengths lie. If a post’s views are going down as a result of your tags, try different ones!

    Photo Of Spongebob And Patrick - Search Influence

    Being clever with Facebook hashtags can enhance your business’s discoverability. Try inserting them into posts and let the results speak for themselves.

  • Top 10 Search Influence Blogs of 2016

    The year 2016 was filled with memes, the Olympics, superhero movies, and the election. You can bet, with over 46% of people now online worldwide, there were plenty of changes to online marketing, too. If you haven’t kept up, here are the top 10 blogs of 2016 to make sure your business is poised for the #bestyearever.

    Lieutenant Dan And Forest Gump At New Years - Search Influence

    1. What Happened to Facebook’s 20% Text Grid Tool?

    Our Internet Marketing Team Lead, Michelle Neuhoff Boyd, created this informative blog post that eased the confusion of Facebook’s 20% text grid tool. Find out how this new rule may affect your business.

    2. An Update: How to Get Rich (Answers, That Is) with Google

    Jim Carrey Typing - Search Influence

    Not rich with money, but with Google. Over the years, Google has changed their algorithm, and our team at Search Influence is making sure to stay on top of every change. Read this post from 2015 to learn more about rich answers.

    3. Getting Hands on With the New Google My Business

    Having a hard time understanding the new Google My Business? This engaging blog post can clear up any confusion on listings, editing, and more.

    4. Three Top Picks for The Big Idea at New Orleans Entrepreneur Week

    During New Orleans Entrepreneur Week, The Big Idea picked 10 entrepreneurs’ ideas in front of a large crowd, and everyone got to vote their favorite. See the top three picks that Paula Keller, our director of sales and marketing, enjoyed the most by reading this post.

    5. Email Marketing for Small Business: 9 Things Not to Do

    Find out how not to email your customers when just starting your business. Originally published in 2010 by a Search Influence Alumni, read all about effective email marketing.

    6. A Dentist’s Guide for Choosing Target Audiences on Facebook

    Jean-Luc Picard Star Ship Enterprise - Search Influence

    Ever wondered how to market your dentistry on Facebook? This guide will help you understand the most successful dental campaigns in the industry. You’ll know what age group and interests to target.

    7. Should You Be Using Google’s URL Shortener in Your Social Media Campaigns?

    Are you still unsure if you should use Google’s URL shortener? This blog post talks about the benefits of using their shortener, such as the URL analytics, redirects, ease-of-use, and more.

    8. Barnacle SEO – Local Search Engine Optimization for the Sam’s Club Crowd

    Will Scott, CEO and co-founder at Search Influence, published this post back in 2011. Learn more about the term Barnacle SEO and which sites to trust for small businesses.

    9. Nix the Wix SEO Challenge: Tips & Tricks

    This post from 2015 helps you make the most out of your Wix website by guiding you on the meta tags updates, sharing your site on social media, making your site visual, and more.

    10. 10 SEO Blogs You Should Be Following

    Do you want to read reliable SEO blogs? Here’s a list of the most informative SEO blogs that Monica Shariffskul put together. Many of these are on my top list, too.

     

    Be sure to subscribe to our Search Influence blog, and you’ll be the first to know when a new blog has been posted. Also, Happy New Year!

  • The Do’s and Don’ts of Content Syndication for SEO

    A few weeks ago, I received a question about the value of content syndication in marketing strategies. Because it’s one that I also asked when I first started at Search Influence and began learning about SEO, I wanted to actually address this question in a full blog post.

    The Magic Of Mobile - Search Influence

    What Is Content Syndication?

    Content syndication is the process by which a piece of content (blog, news article, graphic, video, etc.) is pushed out to other sources. You see this, for example, when online news outlets pick up press releases or other articles and repost them verbatim to their own sites.

    From a UX point of view, this can be a great way to increase your reach to potential customers. From an SEO point of view, content syndication can garner valuable backlinks and help to increase website authority. And from an overall marketing point of view, the efforts spent on syndicating content can also build great relationships with other websites and organizations.

    Backlink and Authority Building

    The process for syndicating content is similar to that of general link outreach and is for a similar purpose as well: to generate authoritative backlinks that, down the line, contribute to your own site’s authority. Coupled with the opportunity of increasing reach to your business’s original content, this can be a worthwhile tool in your marketing arsenal.

    The Caveats of Content Syndication

    That said, there is a right and a wrong way to syndicate content when it comes to SEO. Here are some things to think about when considering it for your marketing strategy:

    1. Duplicate Content

    Syndication is inherently creating duplicate versions of your content and putting them on other websites. In the case of written content, this can actually detract from your SEO efforts if done incorrectly. It’s important to understand the policies and practices of the websites you’re syndicating to and ensure they are declaring yours the primary version.

               Genie From Aladdin Multiplying - Search Influence

    This can be done a number of ways but the primary ones are:

    – Rel=canonical – This is a meta attribute that basically tells search engines that the page they are on is the same as another page. In this scenario, syndicated versions of your content will set your original URL as the canonical. For more information, check out Google’s own post on the rel=canonical attribute.

    – Noindex – This is a robots meta tag that tells search engines not to index a page at all so that it won’t appear in search results. Ideally, in this case, syndicated versions of your content will be set to noindex so your original post isn’t competing for rankings with them.

    2. Backlinks

    Remember to include an actual backlink to your content when syndicating. This can be forgotten when you get caught up in pushing your content out there or when syndicating images and videos. Ideally, this would go to the original content’s URL, rather than another page on your website.

    3. Site Authority

    This is an oft forgotten consideration when choosing a syndication site. Quality and quantity both have their place when creating your syndication strategy.

    In an ideal situation, if you were to get one backlink from content syndication, you’d want it to be from a site with the authority equivalent of Google itself, and you’d want it to have a follow link back to your website.

    But, we don’t live in an ideal world, so it’s important to keep in mind the actual authority of syndicating websites and find out if the links you’re getting are follow or nofollow. Check out this resource to learn a little more about the importance of follow and nofollow links.

    With all this in mind, content syndication can be a great opportunity for websites. But, like I said in my last post “The Importance of Content Marketing to Your SEO Strategy,” it doesn’t matter if you don’t have great content to start with.

  • Search Influence Year in Review: Our Top 10 SEO Blog Posts of 2016

    With this year drawing to a close, now is the time to reflect on the year and prepare for a successful and productive 2017. In keeping with this, we’ve highlighted our top SEO blog posts of 2016 to get you extra pumped for your New Year’s re-SEO-lutions.

    Image Of Happy New Year Script - Search Influence

    1. An Update: How to Get Rich (Answers, That Is) With Google

    In 2016, it’s estimated that approximately 40 percent of queries on Google resulted in “Rich Answers.” So what are these Rich Answers, and how can your website get selected for a Rich Answer on Google’s search engine results page (SERP)? This updated post gives you all the details.

    2. Barnacle SEO – Local Search Engine Optimization for the Sam’s Club Crowd

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    For small businesses with small budgets, the “Barnacle SEO” approach may have big payoffs. Learn how attaching yourself to the white whales of the SEO world can expose you to new markets and customers.

    3. Nix the Wix SEO Challenge: Tips & Tricks

    Sure, Wix is the uber-easy-to-use, code-free web developing platform for dummies, but just how well do Wix sites get along with search engine optimization? Thanks to these quick tips and tricks, it’s easier than you may think for Wix sites to play nice with SEO.

    4. 10 SEO Blogs You Should Be Following

    Fancy yourself a true SEO connoisseur? This list outlines all the insider blogs you should be reading to stay up to date on the constantly changing world of search engine optimization. Hey, even if you’re new to the game, resources like the Google Blog and MOZ Blog provide a plethora of information to get started.

    5. These 10 Expert Tips Will Drive Traffic to Your Business’s Website

    Driving traffic to your website means driving sales for your business. Our in-house experts share their insights when it comes to getting people in the online door. Hint: If you’re promoting on Facebook and publishing press releases, then you’re off to a good start.

    6. 5 Tips to Improve Local Search Rankings Even If You Don’t Have a Physical Location

    Many businesses are opting for prime real estate on the interweb instead of brick and mortar locations, but that doesn’t mean you need to sacrifice website optimization. Check out these five tips for increasing your ranking.

    7. Google My Business for Doctors: Visibility, Authority, & SEO

    Claiming or creating a Google My Business listing can have big search impacts for medical practices. Follow this step-by-step guide for single practitioner practices, multi-practitioner practices, and multi-location practices.

    8. Local SEO: How to Clean up Citations for Better SERP Visibility

    A citation is the presence of a business’s name, address, and phone number (NAP) on any website. The consistency and accuracy of your NAP across sites will improve your local SEO rankings. Learn the four basic steps to complete an effective citation cleanup.

    9. 12 Things You May Not Know About Online Marketing

    Are you ready to be shocked and awed by the amazing (and hard to predict) world of online marketing? Here’s a list of some of the things that caught our Search Influence team members by surprise when they were rookies in the game.

    10. The Importance of Content Marketing to Your SEO Strategy

    Content marketing is the bread and butter of your SEO strategy and, in many ways, the success of your brand. Are you telling a relevant and compelling story about your business? Are you targeting the right audiences? This post will help you answer these important questions.

    What better way to bring in the new year than with a new online marketing strategy? We hope these posts offer some helpful insights and maybe even a little motivation for a productive and optimized 2017.

  • Top 10 Search Influence Social Media Blogs of 2016

    Everyone loves a good countdown list to finish up the year. We’ve had a lot to be proud of at Search Influence. Get cozy and check out our top 10 social media blogs from 2016!

    Photo Of Andy Dwyer With Surprise Face - Search Influence

    #1. What Happened to Facebook’s 20% Text Grid Tool?

    Originally published in March, this post is still holding on to its ranking as one of our most popular blogs ever! Learn how Facebook’s change to their text grid tool could affect the reach of your business’s ad campaign.

    #2. A Dentist’s Guide for Choosing Target Audiences on Facebook

    Facebook offers many different targeting options for campaigns. Did you know that one targeting parameter includes photo uploaders—Facebook users who have posted more than 50 photos in the last month? What better audience for a dentist to target than users making sure their pearly whites are perfect for their selfies?

    Photo Of Women Taking Selfies - Search Influence

    #3. Should You Be Using Google’s URL Shortener in Your Social Media Campaigns?

    This post from Shane Kretzmann continues to be one of our more popular blogs. He covers the benefits of using Google as your URL shortening service, like proper redirects and analytics data.

    #4. These 10 Expert Tips Will Drive Traffic to Your Business’s Website

    From schema markup to video syndication to press release publication, this post shares 10 valuable tips to help you increase your site’s traffic in no time.

    #5. Should Each Franchise Location Have a Separate Facebook Page?

    According to a study performed by Hubspot, 95% of Millennials expect brands to have a Facebook presence! Learn about questions a franchise should consider before deciding on its Facebook strategy, like varying components based on location, whether or not the majority of your consumers are on Facebook, and company culture.

    #6. Learn How to Create a Snapchat On-Demand Geofilter to Boost Your Next Event

    Back in February, Snapchat announced that users could create On-Demand Geofilters for any event for a fee as low as $5. This post covers the simple process of designing and setting up the filter for your next event or party.

    #7. 4 Tips to Start Your Black Friday Social Media Strategy

    These social media strategy tips can help businesses boost online and in-store sales all year long as well as during Black Friday. Check out some of the advice, like knowing when to start your messaging (hint: earlier is always better).

    Photo Of Pam Saying Nice - Search Influence

    #8. Why Social Media is Critical for the Growth of Your Business

    More small businesses are investing in social media, and for good reason—their customers are already savvy users. This interesting post covers topics like knowing exactly when to post. Thursdays and Fridays from 1 p.m.–4 p.m. result in 18% higher engagement!

    #9. 5 Medical Practices Effectively Using Instagram

    Doctors: is your social media strategy healthy? These 5 medical practices have been using Instagram to generate more traffic to their site and stimulate user engagement. Instagram is on the rise—users are nearly 60 times more likely to share an image than those on Facebook.

    Photo Of Star Wars - Search Influence

    #10. 5 Things Healthcare Professionals Should Never Post on Social Media

    New to social media at your practice? This post from February covers pitfalls to avoid, like doctor-patient confidentiality, misleading information, and the all-too-common Facebook rant or complaint.

  • 3 Things Leonard Cohen Taught Me About Content Marketing

    Leonard-Cohen image

    On Thursday, November 7, the legendary singer/songwriter and poet Leonard Cohen passed away. Being a fan of his music, I reflected on the impact of his art and remarkable career.

    It didn’t take me long to figure out that there’s a wealth of writing wisdom in his life that can be applied to content marketing. Here are three things that stood out to me:

    1: Persistence Is Important

    Cohen famously said, “If I knew where the good songs came from, I’d go there more often.”

    The best content is perfected over time. Remember, if you’re just starting out, commit to a long-term strategy. Many content campaigns are abandoned too soon. Others are neglected. Make sure to test reactions, and stay the course. The payout is worth it.

    2:  Focus on the Process

    In sales, the best way to solve an activity problem is by generating more activity. Content marketing is very similar. You have to feed the monster. SEO is a marathon, not a sprint. The goal is to create a catalog of valuable content that over time will give your site authority and boost your search.

    3: Quality Over Quantity

    Leonard Cohen was a famously slow writer. He once said, “I wish I were one of those people who wrote songs quickly. But I’m not.”

    According to an Orbitz Media Studios study, the average blog in 2016 took three hours and 16 minutes to write, and twice as many bloggers spent six hours per post than in 2015.

    With the proliferation of bad content, it’s important that your small business stands out. Quality content that is timeless and can be recycled will be more effective than the generic vanilla stuff everyone forgets.

  • A Day in the Life of an Account Manager at Search Influence

    Twitter Takeover Presley Broulliette

    With all of the great positions available at Search Influence, it’s easy to wonder what each department or each position does every day. Earlier this week, I took to Search Influence’s Twitter to break down what my day-to-day as an Account Manager looks like. Though each day is different, they all share a common theme: client communication, meetings, and managing my team.

    Responding to Client Questions

    Mornings always consist of answering emails. Each person on the Account Management team has clients from across all industries and locations, all of which communicate with us primarily through email and phone. I like to take the mornings to open up all emails, check for emergencies, and answer any questions our clients may have. It’s great to know that our clients are getting reliable customer service, as we strive to answer all requests within a 24-hour span.

    Search_Influence_Jobs Tweets

    One of my favorite aspects of being an Account Manager is getting to work with clients from all industries. On a daily basis, I talk to everyone from a plastic surgeon to a mortuary cooler provider! Our client rapport is incredibly diverse.

    Our Morning Whiteboard Meetings

    Every morning at 9:30, the entire Account Management Team meets by our whiteboard to go over metrics and tasks for the day. We also use this time for giving other members of the team “kudos” for being CHARGED.

    Paid Search Meeting

    On Tuesdays, members from all departments meet to talk about our paid search, or PPC, clients. This meeting is a great way to discuss successes as well as potential roadblocks in our campaigns.

    Paid Search Meeting Search Influence

    Managing Your Team: Weekly 1-on-1 Meetings

    The biggest difference when you are promoted from an only client-facing position to a management position is managing your team. One of the best things about being in a management position at Search Influence is being able to work closely with my team and watch their careers grow.

    In order to stay up-to-date with my team, their clients and any questions they have, we have weekly 1-on-1 meetings. This hour-long meeting is a dedicated time for my team to ask any client or career-related questions, as well as a time for me to follow up with any projects that are pending or in progress. This time isn’t specific to the Account Management position either—all departments at Search Influence have these dedicated 1-on-1 times!

    Other management duties consist of leading employee reviews at the 6-month and annual mark and reviewing my team’s tasks/projects.

    Wrapping Up Big Projects

    Search_Influence_Jobs Tweets

    After lunch, I typically dedicate my time to working on big projects. These can be client-related, internal, or team-related. I’m most productive in the afternoon, so this is the time that works best for me, but it’s different for all members of the Account Management team.

    Search_Influence_Jobs Tweets

    The project that I am most recently working on consists of revamping the presentation deck that we use when we kick off a new client. It was a great opportunity, and I’m so excited to see this project through!

    My Account Management Career

    Search Influence has been a great career experience so far within my almost three years here. Because I was hired fresh out of college (Geaux LSU!), I’ve worked my way up from Junior Account Associate to the management position I hold now. I’m thankful for the opportunity I’ve been given and would encourage anyone looking for a client-facing role to apply!

  • #NOLATech Week 2016: How To Drive More Traffic To Your Site

    In conjunction with NOLATech Week 2016, Search Influence hosted a workshop to help support small businesses in their online marketing efforts. Paula Keller and Mary Silva presented on how to boost your local search rankings and ways to drive traffic to your website respectively.  

    Paula Keller’s “How To Boost Your Local Search Rankings”

    Paula’s “How To Boost Your Local Search Rankings” presentation took the audience through what types of businesses benefit from local SEO efforts. It also detailed the different types of Google My Business pages and how to use them. With the insight from Paula’s presentation, business owners can better understand how to optimize their business both onsite and offsite to gain better local search rankings.

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    Mary Silva’s “10 Ideas To Drive Traffic To Your Website”

    Mary’s “10 Ideas To Drive Traffic To Your Website” presentation tackled concepts that influence your site’s user experience and actionable ways to help improve traffic to your site. It covered topics ranging from highly technical concepts like Schema markup and Google Search Console Analysis to less laborious efforts like directory and authoritative link earning. She explained how to use Schema.org rich snippets to create more engaging search results for your website on Google. Her presentation also went into detail on how to use social media efforts effectively to not only post but also promote engaging content like infographics. “Think of your online marketing efforts as a service,” said Mary, Internet Marketing Team Lead at Search Influence. “We know our users, and we’re getting them closer to their end goal faster. Make your overall goal to give users a cleaner, better experience and make users lives easier. ”

    search-influence-university-10-ideas-to-drive-traffic-to-your-website-5-26-2016

    In utilizing some of the tips and tools explained in these two presentations, guests could help increase their business’s online success in many ways including, but not limited to, improved visibility in local search results and increased traffic to their sites.

    For more information on the event, visit townsend.bunksite.com/ or contact the office directly at 504-208-3900 or Search Influence, 935 Gravier St #1300, New Orleans, La. 70112.

     

  • Here Are Our Top 5 Blogs From September

    Another month, another top five blogs from Search Influence! All of these posts are chock-full of information that will help you keep your website in tip-top shape and give you some insight into life at Search Influence. Subscribe to our blog to stay up to date on what’s going on in the world of SEO and Search Influence.

    #5: How Google Possum Has Affected 3 Pack: A Before and After Review

    Google’s newest update has had some drastic effects on the search results 3 pack. Amy Arnold gives us the lowdown on some listings that are pretending to be dead.

    Google Possum Update

    Look at that beautiful Google update devouring those listings.

    #4: What Happened to Facebook’s 20% Text Grid Tool?

    Michelle Neuhoff Boyd is back at it again this month and refuses to leave the top five standings. Whether you’re a Facebook fiend or a business taking advantage of the social platform, this blog entry has mountains of information about the inner workings of the Social Media giant.

    #3: Happy Working Parents Day: 10 Influencers on Lessons From Their Working Parents

    To celebrate National Working Parent’s Day, Mary Silva whipped up a heartfelt blog post complete with written and video interviews of some of our employees. Tears may be shed by the time you reach the end of the video, so be sure to have that tissue box ready.

    Kid nodding head

    #2: Search Influence Adds 3 New Hires in August

    Search Influence added three more employees in August and a lot of people were interested. Learn more about our new team members in this post compiled by Melissa Verzwyvelt.

    #1: Barnacle SEO – Local Search Engine Optimization for the Sam’s Club Crowd

    Last but not least, Mr. Barnacle SEO himself, Will Scott, saw a massive resurgence in popularity of his blog where he coined the industry changing term. Take a gander at this super informative blog.

    While you’re at it, follow our blog to get the latest updates from Search Influence.