Will Scott – Page 7 – townsend.bunksite.com

Author: Will Scott

Plastic Surgery SEO – The Lighter Side: “Big Tits”
A friend and colleague forwarded me this wonderful little ditty. She does some of the best plastic surgery websites at the helm of her design and development company, and she knows what appeals to the viewer.

We do a fair amount of Plastic Surgery SEO around here and she knows better than anyone the trials of this industry.

So it’s no wonder we’re amused by a song entitled “Big Tits.”

Big Tits – Not to be confused with the "Great Tit"

No doubt you’ll be humming the refrain. Do be careful to keep it to yourself 🙂

My personal favorite line is:

“self esteem goes off the charts when you enhance your private parts”

Big Tits by Gordon Lustig

This song is copyright Gordon Lustig and is referenced here by permission. Please contact Mr. Lustig should you wish to license or use his work in any form.

Admittedly, plastic surgery SEO – particularly that done for cosmetic surgery – does seem gratuitous at times. So it’s nice to take one’s mind off of “one more article about boobs” as a former writer said and enjoy a little folk tune all about big tits.

You can enjoy more of Mr. Lustig’s work at his website or on his YouTube channel.

If you’re legitimately interested in Plastic Surgery SEO, you may be interested in some of our other articles:
Plastic Surgery SEO Results

And just because my sense of humor occasionally runs too juvenile for one my age, more pictures tagged “Big Tits” on Flickr:

Rearranged letters on Veterinary Sign – Big Tits

Erotic Restaurant Private Show – Big Tits

Images courtesy of:
August 23, 2010
Matt McGee’s 7 Questions – How does Hall Piano stack up?

I posted a link to Matt McGee‘s 7 Questions Small Businesses Should Be Asking and got this question from one of our customers, Steve Kinchen at Hall Piano Company.

It was a great excuse to do a little impromptu analysis. We may do a brief series of these.

Hall Piano Company Local Search Analysis using Matt McGee's 7 Questions Businesses should be asking.

Steve Kinchen: Read the article… How does HPC stack up?

Will Scott: Pretty darn good, I’d say.

By @mattmcgee‘s standards you’re pretty well covered

1. How do the search results look for my company name?

– http://www.google.com/search?q=hall+piano – you have the top 1/2 of the page with no negatives.

2. Have I put all my marketing eggs in one basket?

– Definitely not. You do TV / Radio, print, PR and Web / Social thanks to Dee Clubb

3. Have I claimed my local business listings?

– If not, they’re in progress (I know Bing is in the works):

– http://maps.google.com/places/us/la/metairie/david-dr/901/-hall-piano-company?gl=us
– http://local.yahoo.com/info-18122605-hall-piano-company-metairie
– http://www.bing.com/local/details.aspx?lid=YN365x6567331
– and more, of course 🙂

4. How do my reviews look on Google Maps? Yahoo? Bing? Yelp?

– We could always use more reviews but those we have are looking great.

5. Am I using social media wisely?

– I would say yes. And in your case that means using it conservatively. You’ve got great presence on Video and are developing on Facebook. You’ve got a nice twitter following. There’s always room for more but, yes, wisely for sure.

6. Am I focusing on metrics that matter?

– Definitely – Brand + Conversions are where one with a product so niche as yours needs to be.

7. Am I earning trust with everything I do online?

– For sure. Online, you and your team represent @hallpiano with the class and professionalism due your product and customers.

http://www.facebook.com/HallPiano
http://twitter.com/hallpiano
http://www.hallpiano.com/

Foursquare Survey Results

Though it’s been months, I’m finally publishing the Foursquare Survey Results from SMX Advanced

I will come back and update this post with analysis from the various slides.

Foursquare Survey Results Slides

View more presentations from Search Influence.

Here’s the original post about the survey.

Foursquare Advertiser Survey

Search Influence is proud to be taking part in the first ever Foursquare Advertiser Survey with 3 other companies focused on local search and social media.

Over the next 2 weeks, leading up to SMX Advanced, we will be polling businesses using Foursquares promotions tools to get the word out about their businesses.

If you are one of the advertisers we’ve contacted, please be assured we are very interested in your feedback and are excited to share the data we compile.

Foursquare is an exciting new media type bringing together local search, couponing and loyalty / retention programs around a game -based location-centric service.

Our partners in this project are:

Dream Systems Media

Dream Systems Media, “DSM”, is a trend setting, full service Internet marketing firm, with locations in Utah and Arizona, and was born when three successful Internet business entrepreneurs decided to join forces to do for others what they had previously done only for themselves.

Links:

A Nickel’s Worth of Free Online Marketing Advice
Local Business + Yelp App + iPhone = Money
Free Local Marketing Options That Brings Real Traffic

rYnoweb

rYnoweb provides business website services, specializing in WordPress
development and implementation, local search marketing, and on-site
search engine optimization (SEO). rYnoweb serves clients nationwide
and is run by freelance Web Strategist, Chuck Reynolds out of Phoenix,
Arizona.

Read about: Local Search Marketing using Foursquare

Sterling Market Intelligence

Greg Sterling is the founding principal of Sterling Market Intelligence, a consulting and research firm focused on the Internet’s influence on offline consumer purchase behavior. He also is a Senior Analyst for Internet2Go, an advisory service from Opus Research tracking the evolution of the mobile Internet.

http://screenwerk.com/

—

We were surprised to learn, in our investigation, how few in our industry were aware of this great free (for now) advertising medium.

We’re excited to begin collecting data so we may learn better how effectively this medium is being used.

Once done, we will be publishing these data on the rYnoweb blog and presenting our findings at SMX Advanced (sure to be the must see session of the show).

Some related posts from the Search Influence Blog:

Will Scott Interview on Search Engine Journal

A quick thanks and a link, for your information, to an interview Mat Siltala did with me on Search Engine Journal.

Picture of Mat Siltala and Will Scott at SMX West

Mat and I often speak about search, local, social media and his favoriteviral marketing. I appreciate the opportunity for the exchange of ideas and am always happy to spend time with Mat.

In the interview we talk about some of the Top Local Business Listing questions we receive.

For those who don’t know Mat Siltala, his Internet Marketing Firm Dream Systems Media is one of the best in the industry. With customers ranging from small businesses to some of the biggest names on the Internet, Mat and his team are a worthy choice for any business, seriously thinking about online marketing who recognizes that Investment is the first part of Return on Investment.

Again, a big thanks to Mat and the Search Engine Journal team for helping spread the word about the value of Local search for small business.

Written at 38,000 ft somewhere over Indiana

Yelp Review Filter Explained (How do I spam that?)

I was looking for more contact info for Luther Lowe and noticed his tweet about a blog post explaining Yelp’s Review Filter. Luther does a good job of explaining the Yelp Review Filter and Yelp has commissioned a video which tries to explain it in a friendly way. The review filter, Yelp’s legal woes and the general state of Yelpdom have been the topics of many conversations lately.

While in Portland last week presenting on Facebook Marketing at SEMpdx SearchFest I had a couple great dinners with some really smart people. One of those dinners included the aforementioned smart person Luther Lowe who is part of Yelp’s business outreach team.

Luther gave a good explanation in person of the review filter and I think he’s done a good job in the blog post as well. I have to admit, after my personal experience with Luther and his colleagues I’m a lot more positive toward the organization as a whole (I may be influenced by Mat Siltala too).

From what I could discern, that the most critical component of the review filter is one which looks at a users yelpish tendancies to see how active a yelper they are. In other words, if you just created your account, or have a very thin profile you might get filtered.

I can see it. I understand it, but I think the position Yelp takes regarding small businesses requesting reviews is unreasonable. And, their system presumes guilt which is downright un-American.

I’m assured by some of Luther’s colleagues with whom I spoke at SMX West that there are semantic elements too. But, it looks like the biggest factor is how “real” you look by virtue of your history on Yelp.

But, as we learned at SMX, Yelp has 180 in Sales & Marketing as compared to 40 Engineers.

So, I know what you’re asking: “Given all this, how do I spam Yelp”?

It’s easy, be patient and build a quality profile. In other words, if you look real you have a higher likelihood of having your spammy review not filtered. (hint: real doesn’t mean 10 reviews of disparate places within 24 hours)

I’m reminded of the quote with which I start most SEO presentations:

The most important thing in business is sincerity.
If you can FAKE that, you’ve got it made 🙂

Seriously though, I appreciate the attempts at outreach. It’s clear that Yelp is cognizant of the PR issues (and their legal issues) and that they’re working to provide a valuable service. I hope they can get their act together on the sales front before they go up in flames.

Amilia's Diner - SEO Invasion — Amilia's Diner – SEO Invasion

Amazingly, none of these reviewers were filtered (Amilia’s Diner on Yelp).

http://www.flickr.com/photos/pixelposition/ / CC BY 2.0

You need to watch out! I was just reading the Google Lat Long Blog and they’re telling people to edit YOUR Google business listing.

This is really, really, bad. Look at this picture. I didn’t want to steal the image from the Google blog post so I made my own which shows a business listing on Google in grave danger.

Your Google business listing is in danger!

We’ve talked in the past about the importance of claiming your Google. It’s critical. Do it now!

It’s so simple to claim these listings and even though Google is advertising like crazy too many businesses are leaving it up to some random visitor to edit their Google business listing?

I mean, think of it this way, if you were a main street business would you let some kid, no matter how artistic, re-craft your signage with a spray can? Heck no! Don’t let that kid edit your Google places page either.

Your Google business listing is the first step toward local search dominance and Google’s trying to tell someone else how to take control.

Don’t let them. Own your Google business listing before someone else does.

For instructions on claiming your Google business listing, read this blog post about getting your small business listing on the map.

Google “My Social Circle” Invading The SERPs

Google Buzz with its “Connected Sites”option is deeper, and perhaps more insidious, than we thought. It appears, that in addition to insinuating itself into Gmail, Gchat and Google’s mobile services, through Google My Social Circle Google Buzz is picking up information from sites listed in your Google Profile and including “Social Content” in the actual search results, blended as they might News or Video content.

I was reading a blog post from Small Business SEM’s Matt McGee this morning in which he referenced a search result for “small business reputation management“. So I clicked the link and got the following results set:

Results for Small Business Reputation managerment

In case it’s not obvious, you can see in the image above two referenced blog posts from sites I frequent run by industry friends Matt McGee and Outspoken Media (Lisa Barone).

My first thought was “Wow, that’s kind of cool. I wonder why Mat Siltala’s not there” ;).

And then I drilled down to see what was driving this particular social graph. It’s interesting to see where Google draws data regardless and in this case, more so because assumptions are being made about my likes and dislikes in this Google, My Social Circle by inference from other sites I frequent.

My Social Circle - Reminiscent of LinkedIns Degrees of separation — My Social Circle – Reminiscent of LinkedIn's Degrees of separation

As you can see My Social Circle includes:

Direct connections from Google Chat buddies,
Direct connections from sites such as Twitter and FriendFeed (that’s a lot of data)
Secondary Connections linked by inference to my direct connections

So basically, Google has digested all of the data from those accounts I have listed on my personal Google Profile page and used them to assemble this My Social Circle idea. And, with my social circle defined, my search results are further personalized.

This is a good thing right? Google’s trying to help out and give me what I’m looking for, right?

Maybe.

At this point the implementation is pretty mild. It’s a nice leverage of the data available thanks to the Google Personal Profile page – personal profile pages which are all the more prominent thanks to buzz. And, my position that the implementation is mild is based on my usage.

I’m a business user and I keep it clean. I may be occasionally smart-alecky but other than that I don’t have anthing online I don’t want my mother to see.

If this isn’t you if you might have something to hide, and particularly if you browse on a public or work computer, you may want to reconsider whether Buzz is for you. While the idea of my industry friends who blog showing up in search results is OK for me, it might not be OK for you. And, even if you’re squeaky clean, Google sometimes gets it wrong.

Have you seen any examples of this? What searches? I’d love to see screen shots.

Author: Will Scott

Plastic Surgery SEO – The Lighter Side: “Big Tits”

Big Tits by Gordon Lustig

Foursquare Survey Results

Will Scott Interview on Search Engine Journal

Yelp Review Filter Explained (How do I spam that?)

DANGER! Your Google Business Listing Is at Risk

Rise Before Dawn, Make Family Rich

Author: Will Scott

Big Tits by Gordon Lustig

Dream Systems Media

rYnoweb

Sterling Market Intelligence

NASMM-Website Promotion Basics

Social Media – What’s in it for YOU?